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Michael J. Silverstein
Michael J. Silverstein is a senior partner and managing director at The Boston Consulting Group. He is the coauthor of the bestsellers Trading Up and Treasure Hunt. He is an author...vizualizați mai multeMichael J. Silverstein is a senior partner and managing director at The Boston Consulting Group. He is the coauthor of the bestsellers Trading Up and Treasure Hunt. He is an authority on consumer buying behavior, retail and packaged goods innovation, and market development.vizualizați mai puține
Cărți de Michael J. Silverstein
Women Want More: How to Capture Your Share of the World's Largest, Fastest-Growing Market Rocket: Eight Lessons to Secure Infinite Growth Evaluare: 2 din 5 stele2/5
Cărți audio de Michael J. Silverstein
Women Want More Evaluare: 3 din 5 stele3/5The $10 Trillion Prize: Captivating the Newly Affluent in China and India Evaluare: 5 din 5 stele5/5Rocket: Eight Lessons to Secure Infinite Growth Evaluare: 2 din 5 stele2/5