Evaluare: 5 din 5 stele
5/5
Încărcare
author
Drew Eric Whitman
Drew Eric Whitman (a.k.a. “Dr. Direct”) is known internationally as a dynamic consultant and trainer who smashes old advertising myths like a china-shop bull. Teaching the psycholo...vizualizați mai multeDrew Eric Whitman (a.k.a. “Dr. Direct”) is known internationally as a dynamic consultant and trainer who smashes old advertising myths like a china-shop bull. Teaching the psychology behind the response for more than 37 years, he worked for the direct-marketing division of the largest ad agency in Philadelphia, was senior copywriter for the country’s leading direct-to-the-consumer insurance company, and associate copy chief for catalog giant Day-Timers. His work has been used by companies ranging from small retail shops to giant, multi-million dollar corporations, including: the Advertising Specialty Institute, American Legion, Amoco, and Texaco, and many others. As a popular speaker at marketing conferences worldwide, his intensive AdPOWER! Clinic teaches business people how to use consumer psychology to boost the effectiveness of their ads, emails, brochures, sales letters, Websites, and more. Visit Drew online at DrewEricWhitman.com.vizualizați mai puține
Cărți de Drew Eric Whitman
Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers Evaluare: 5 din 5 stele5/5Cashvertising Online: How to Use the Latest Findings in Buyer Psychology to Explode Your Online Ad Response Evaluare: 0 din 5 stele0 evaluăriBadvertising: An Expose of Insipid, Insufferable, Ineffective Advertising Evaluare: 0 din 5 stele0 evaluări