Cărți scrise by Philip Kotler

Marketing 4.0

Marketing 5.0

HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)

Marketing 6.0

Marketing 3.0

Entrepreneurial Marketing

Market Your Way to Growth

BRAND sense

Kotler On Marketing

Corporate Social Responsibility

Confronting Capitalism

Kellogg on Branding

HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)

Museum Marketing and Strategy

Chaotics

Marketing Places

Ten Deadly Marketing Sins

Marketing Insights from A to Z

Marketing Insights from A to Z

Marketing Insights from A to Z

Arts Marketing Insights

Kellogg on Advertising and Media

Attracting Investors

Good Works!

Precision Marketing

High Visibility, Third Edition

H2H Marketing

Transformational Sales

Marketing 5.0

Marketing 4.0

8 Maneras de crecer

Marketing 3.0

Marketing de ciudades

Marketing 6.0

Onlife Fashion

The Elusive Fan